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Chapter 1 WELCOME TO THE INTERNET
Lynx
Boing Boing
BulletProof Software
Eudora Software
Everquest
Microsoft Corporation
ICQ
MacResponse
Internet Society
Internet Society
NITRD (National Coordination Office for Information Technology Research
     and Development)
JPilot IRC
Live Journal.com
The Living Internet
Microsoft Corporation
mIRC Co. Ltd
The Mud Connector
National Center for Supercomputing Applications
Netscape
Lance Storm
There
Cerulean Studios
Tucows Inc.
WebMagic Inc.
World Wide Web Consortium
Pine Information Centre

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Chapter 2 CONCEPTS AND TERMINOLOGY
Airwalk
Game Spy Industries
Gloria Jean's Gourmet Coffees Corporation
Burger King Corporation
HTML Writers Guild, Inc.
ICQ
Live Journal.com
The Mozilla Organisation
The Mud Connector
Nike
Pizza Hut
Lucasfilm
There

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Chapter 3 UNIQUE FEATURES OF INTERNET-BASED MARKETING
Article on m-commerce 2001/08/03/m-commerce_breakthrough.html
Amazon.com, Inc.
Andronico's Market
ANZ Banking Group
Australian Taxation Office
Barclays Stockbrokers Ltd
BBC
Business Entry Point
CDNow Online Inc.
Centrebet Pty Ltd
Centrelink
Queensland Rail
CHUM Ltd
Cable News Network
The Coca-Cola Company
Computer Share
People's Republic of China
Computer Science House of RIT
Cheli Media Group
Diners Club International Ltd
Encyclopaedia Brittanica
eBay Inc.
eBay-o-rama
MCB University Press Ltd
Everything Linux.com
Google
Google Store
Relicnews
Hewlett-Packard
Incredible DVD
IP Australia
Internal Revenue Service
Library of Congress
University of Queensland
Live365.com
MIAAnet
Disney Enterprises, Inc.
Ninemsn Pty Ltd
CyberCroupier Ltd
ifive Brands
Pizza Hut
PowerShot (Canon)
Real
RSPCA
Segway
MP3.com, Inc.
Simply Camera Prices
SOPRANO
Starbucks
Statistics New Zealand
Yahoo!
Microsoft Corporation
Telstra's Mobile Dial-A-Coke promotion
Telstra Mobile's m-commerce parking
Open Source Development Network
TripleJ Imports
UK government services
Warchalking
Web Central
Wireplay
Woolworths
YHA

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Chapter 4 CONSUMER BEHAVIOUR
Angelfire
CyberAtlas
Andrew Barntreger
Internet Chess Club
Cable News Network
comScore
John Cremona
WebSideStory, Inc.
EverQuest
Excite
Google
Sega.com, Inc.
The Mud Connector
Rotary International
The Well
The Yes Men

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Chapter 5 CREATING CYBERCOMMUNITIES
Virtual School of Natural Sciences
Everquest
Star Wars Galaxies
Blogger
Blog Spot
Google
The Sims Online
Yahoo!
LiveJournal.com
The Mud Connector
There
Virtual Communities Ltd
The Well

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Chapter 6 APPLICATIONS FOR BUSINESS AND NON-BUSINESS
Register.com
Microsoft Corporation
Ain't it Cool
BabyNet
Bartercard International Ltd
Centrebet Pty Ltd
The International Clan Gregor Web Community
Cheli Media Group
Garth Franklin
Dell Computers
Cuvee 19 Wine & Liquor Corporation
EarthCam Inc.
Electronic Frontiers Australia
Electronic Frontier Foundation
Inconocast Inc.
JIF
National Marfan Foundation
MP3.com, Inc.
Nameprotect.com
Nike
Press Release Network
RealNetworks, Inc.
Lucasfilm
United Parcel Service of America
Weekly Specials Ltd

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Chapter 7 THE INTERNET IN MARKETING STRATEGY
Yahoo!
Ninemsn Pty Ltd
Microsoft Corporation
Microsoft Corporation
Australian Labor Party
Amazon.com, Inc
Amnesty International
ANZ
The Apache Software Foundation
BookSlicer.com
JP Morgan Chase & Co
Christmas.com, Inc.
The Coca-Cola Company
Doctorow
CreativeCommons
Disney Enterprises, Inc.
Encyclopaedia Brittanica
eBay, Inc.
Excite United Kingdom and Ireland
Excite
Excite Germany
Ferrari
Greengrocer.com.au Pty Ltd
IP Australia
Internal Revenue Service
Jaycar Electronics
Kodak
Lloyds TSB
Jennifer Government
MP3.com, Ltd
Nation States
Australian Net Guide Pty Ltd
Nutrition.com
International Olympic Committee
Procter & Gamble
Procter & Gamble
DraganFly Innovations, Inc.
Reebok International, Ltd
Slashdot
Sydney Morning Herald
Sony Music Entertainment Inc.
NFL Enterprises
Electronic Arts Inc.
Procter & Gamble
Wild FM
The Universal Currency Converter

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Chapter 8 THE ROLE OF PRODUCT IN INTERNET MARKETING
ABC Inc.
Australian Bureau of Statistics
Amazon.com, Inc.
ANZ
Domain/Ask the Doctors
Matt Jones/work and thoughts
Bureau of Meteorology
Bpay Pty Ltd
Cable News Network
communic8 (Telstra)
eBay Inc
Ford Motors
Google
Gucci
Hoover
Hewlett-Packard
Hugo
Innovations
LazyWeb
LazyWeb
Mick's Whips
MP3.com, Inc.
Nestle
Netscape
New York Times
Open P2P
ifive Brands
Proctor & Gamble
PriceSCAN.com, Inc.
Red Hat, Inc.
Hollywood Entertainment Corporation
Salon.com
SkyNews
Smartshop.com, Inc.
Sports Chalet
Trisenx, Inc.
United Parcel Service of America
Wal-Mart Stores, Inc.
Warner Bros
Web TV Networks, Inc.
Yahoo! United Kingdom and Ireland

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Chapter 9 PROMOTION 1: THE INTERNET IN THE PROMOTIONAL MIX
AnalogX
ANZ
Commonwealth Bank
demo-station Pty Ltd
The Coca-Cola Company
United Feature Syndicate, Inc.
CNET Networks, Inc.
Eagle Boys Pizza
NEEPS Inc.
Yahoo!
Google
Google
Hoover
Innovations Direct Pty Ltd
Institute of Zen Studies
Begn
Lego
Microsoft Corporation
Microsoft Corporation
Monster.com
New Balance Australia
National Football League
Nike
NUA
Office Works
International Olympic Committee
Penguin
Pepsi Cola Bottlers, Australia
Recording Industry Association of America
Edgell
Sydney Morning Herald
The Coca-Cola Company
Electronic Arts Inc.
Transmeta Corporation
The .tv Corporation
World Wide Corp
Yahoo!

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Chapter 10 PROMOTION 2: THE INTERNET AS A PROMOTIONAL MEDIUM
Yahoo!
WWW
ABC Inc.
About
Amazon.com, Inc.
QuickTime
Telstra
Blogger
Blog Spot
Cartoon Network
CDNow Online Inc.
Channel(v)
LPGA
Google
Infospace Inc.
Encyclopaedia Brittanica
Excite United Kingdom & Ireland
Freefungames
Free Tibet Campaign
Disney Enterprises, Inc.
Google
Greenfield Online
Attitude Network Ltd
WebMonkey
The Internet Movie Database Ltd
Kodak
LiveJournal.com
New Lines Cinema
digital.forest
Microsoft Corporation
Moveable Type
MP3.com, Inc.
Nike
The Open Diary
Palm Inc.
Peoplesound
PepsiMax
Reebok
Ronald McDonald House Charities
Royal Doulton
Screensavers.com, Inc.
Shop.com, Inc.
Slashdot
Wine.com
Yahoo!
ZD Inc.
ZD Inc.

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Chapter 11 PRICING STRATEGIES
Amazon.com, Inc.
Australian Taxation Office
Auran
Pacific Dunlop
Bpay Pty Ltd
Browser.org
Chanel
Coles Supermarkets Australia Ltd
Compaq
Commonwealth Securities Ltd
CyberCash Inc.
eBay Inc.
Yahoo!
Free Software Foundation, Inc.
Greengrocer.com.au Pty Ltd
Internal Revenue Service
Linux Online Inc.
Lloyds TSB Bank Plc
Microsoft Corporation
MP3.com, Inc.
Netscape
NPS Internet Solutions LLC
Palm Inc.
PriceSCAN.com, Inc.
Greater Manchester East Scouts
Links260, Inc.
Southwest Airlines Co.
Association of Concerned Taxpayers
The Well LLC
Open Source Development Network
Louis Vuitton Malletie
Wal-Mart Stores Inc.

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Chapter 12 DISTRIBUTION
Smithsonian Institute
Adobe Systems Inc.
Apple Computer Inc.
BearBox
Box Car Systems, Inc.
Ninemsn Pty Ltd
Vince Veselosky
Russell Lang
Google
BBC MMI
Harrods Ltd
EMI Records Ltd
Mars Inc.
MP3.com, Inc.
Open Source Initiative
ifive Brands
GMP Services Inc.
Apple Computer Inc.
Stephen King
Open Source Development Network

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Chapter 13 SERVICES MARKETING ONLINE
All India Radio
Yahoo!
Yahoo! Games On Demand
Netscape
Disney Enterprises, Inc.
Microsoft Corporation
Australian Broadcasting Commission
Australian Correspondence Schools
Australian Financial Review
Amazon.com, Inc.
ANZ
Microsoft Corporation
BR Online
Business Review Weekly
Citibank Financial Services
Cable News Network
N.V. Organon
Drudge Report
English Experts
Ericsson
Wizard Financial Services
FAI General Insurance Company
Internet FAQs Archives
Fresh Meat Software Packages
Getconnected Technology
GLSetup — 3D Graphics
Good News Family Care
Disney Enterprises, Inc.
Google
Commonwealth of Australia
Hairpolice
Hoover
Hewlett-Packard New Zealand
H&R Block Financial Services
Quake — id Software, Inc.
iEnhance, Inc.
Infoseek
Kelloggs Company
Kennedy & Co Chartered Accountants
Legal Access Services
Massage.com
Mater Misericordiae Hospital
McDonald's
Metacrawler
MM Financial Management
MP3.com, Inc.
Myer
NPS Internet Solutions
PepsiMax
The Petpro Group
Pit Stop
Pizza Hut
Slashdot
SurgeryDoor
Tucows Inc
Virtual World
White Pages
Woolworths
Yahoo!

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Chapter 14 RELATIONSHIP MARKETING IN A 'ONE-TO-MANY-TO-ONE' ENVIRONMENT
MP3.com, Inc.
Australian Associated Press
Bravenet Web Services Inc.
Dell Computers
eBay Inc
Epinions Inc.
Excite.com
Fly Buys
Yahoo!
Disney Enterprises, Inc.
Google
ICQ
id Software, Inc.
Starwood Hotels & Resorts Worldwide, Inc.
QANTAS Airways Ltd
Star Alliance
Yahoo! Store
Open Source Development Network
WebCentral Pty Ltd
Yahoo!

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Chapter 15 INTERNATIONAL MARKETING
Accenture
BHP Ltd
Bullet Proof Software
Brisbane City Council
The Coca-Cola Company
SPI
Dell Computers
DentalSales
eHobbies.com, Inc.
Fedex
Open Source Development Network
Help Nursing Service Pty Ltd
Levi Strauss & Co.
McDonald's Corporation
McDonald's Australia
DaimlerChrysler
Microsoft Corporation
MP3.com, Inc.
News Corporation Ltd
The New Zealand Association of Radio Transmitters Inc.
Optus Administration Pty Ltd
ifive Brands
PepsiCo Inc.
PepsiCo Inc.
Pepsi Cola Bottlers, Australia
PepsiCo Inc.
Pizza Hut
DraganFly Innovations Inc.
Red Hat, Inc.
Slashdot
Starbucks Corporation
Open Source Development Network
The Travel Doctor
Whimsicalities

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Chapter 16 MARKET RESEARCH
Blogdex
Yahoo! Buzz Index
Yahoo! Australia and New Zealand
WWW.Consult
Harris Interactive Inc.
3com Corporation
ABC News Internet Ventures
Australian Bureau of Statistics
Amazon.com, Inc.
Association of Internet Researchers
Blogger
Bravenet Web Services, Inc.
Garth Franklin
DayPop
Google
Environment Agency
Forrester
FortuneCity.com, Inc.
Open Source Development Network
Fuld & Company Ltd
Gambica Association Ltd
Google
Google Zeitgeist
Greenfield Online
Harris Interactive
Relicnews
Infobeat Services

Inventix Software
Interactive Tracking Systems Inc.
Jupiter Research
MacInTouch, Inc.
Memepool
Market Research Society of Australia
National Bureau of Economic Research, Inc.
NUA
Ozdaq
PoliticsOnline, Inc.
Pollit.com
Search for Extraterrestrial Intelligence
Slashdot
SRI Consulting Business Intelligence
SurveyMonkey.com, LLC
Ultra Feedback
Urban Cinefile
NBC Internet, Inc.

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Chapter 17 FUTURE DIRECTIONS
Altavista Company
Apple Computer, Inc.
Compaq
A & A Fire Protection Inc.
Google
Do You Zoom, Inc.
id Software, Inc.
www.jpeg.org
Portable Network Graphics
Open Source Initiative

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